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Xiaomi 13

Director

Category

Client

Xiaomi

Year

2022

Sparker: "Our vision for the Xiaomi 13 is an exhilarating, sensory-overload story of breakout energy. By weaving the DNA of iconic racing machines into the animation’s rhythm, we visualized the smartphone’s release from darkness not as a reveal, but as a thrilling escape—a "cranial orgasm" fueled by sheer speed, raw movement, and the audacity to stand out."

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Credits

Credits

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More work

Zhiben
Zhiben

Zhiben

Sparker Design

Zhiben
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Beat Bot

Beat Bot

Sparker Design

Beat Bot
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