Our Process

STEP BY STEP

  • IDEA

    What you want to communicate

  • SCRIPT

    How your idea turns into a story

  • DESIGN

    Sketches, Style Frames, and Storyboards

  • ANIMATION

    Making things move

  • AUDIO

    Music and voiceover

SCRIPT

The script is the most important piece of the the process. You may know exactly what you want to communicate at the very beginning, or you may need to work with us on copywriting. In any case, knowing what story you want is necessary for us to move forward.

SKETCHES & STYLE FRAMES

Next we create style frames or hand draw sketches. These give options for the overall look and feel of the project, as well as the flow of the overall video. Once we confirm a direction, we can proceed with creating the storyboards.

STORYBOARD

After we confirm the visual template, we will start designing the key scenes that make up the animated video. Think of it as a series of snapshots of the important moments in the story.

ANIMATION

Once the storyboard is finalized, or “locked,” we can then bring those designs to motion. During this process we will give a few rounds of previews, giving you the chance to provide feedback and changes before we render out the final version

MUSIC AND VOICEOVER

During the animation process, we will provide music options that fit the mood of the project. We will also take care of finding and recording the right voiceover artist.

REVISIONS

During each stage of the process we normally will provides two rounds of revisions. This is to ensure that we get everything looking the way you want it.